Another weekend, another new home launch making the headlines – not always for the right reasons. Queues formed outside the showrooms of a new housing estate in Ballincollig, Co. Cork as desperate buyers hoped to snap up one of the few houses released in the third phase of the Heathfield Estate.
Last year too, there was major news coverage of Beechwood Gate in Dublin 15, where purchasers camped overnight for the chance to reserve a New Home. These events make the national press, but sometimes it casts a negative light on the developer and agency selling the homes.
We suppose from the developers point of view it’s helpful to instil a sense of urgency in buyers looking to purchase one of their new builds. If there’s a queue there must be excellent demand and you are successfully reserving all your homes in one weekend.
But it’s only a matter of time before there is pushback and national outcry to the lengths buyers have to go through to secure a roof over their heads.
For the agent too, although they usually hide their beaming smiles and try to be helpful to the poor suffering queuers waiting to hand them a large cheque the next day. But there has to be a better way to manage the reservation of New Homes without umbrellas and camping chairs.
Introducing Beagel Bid
Beagel is a new company from experienced auctioneer Healy Hines. Bringing new technology to the sale of property in Ireland. His bidding system for second hand sales has taken off and is achieving great results.
The next step is ‘Beagel New’, empowering agents to set up online sales for New Homes developments. We love this idea, allowing buyers to register online, access all the plans, prices and legal documents from home, before they reserve their new home without the need for queuing in the rain for hours or days on end.